Market transformation is defined as ‘strategic interventions that attempt to cause lasting changes in the structure or function of a market, or the behavior of market participants, resulting in an increase in the adoption of energy efficient products, services, or practices’.
The National Symposium on Market Transformation (MT Symposium) is the premier spring event dedicated to energy efficiency. Over the last 18 years, the Symposium has become a regular fixture for efficiency aficionados from all over the nation. The Symposium program, developed with guidance from an independent advisory committee, features leading thinkers, experts, and professionals who cover diverse and emerging topics within the scope of market transformation. The Symposium program is spread over three days and is designed to provide ample opportunity to network, compare program ideas and learn about new MT approaches. For new comers to the field, the Symposium includes a complimentary MT 101 workshop on market transformation conducted by a panel of experts.
2015 Theme: Large-Scale Transformation
Within the energy efficiency community there is increasing recognition of scaling up efforts- moving from gadgets to systems to whole buildings, and finally to the level of zero net energy communities. There is also a need to integrate energy efficiency efforts with other pressing goals such as curtailing peak demand, climate resilience, and the reduction of CO2 emissions. The 2015 program will feature sessions addressing these cross-cutting themes and include:
Likely Participants Include: Policymakers; energy efficiency program implementers; local, state, and federal agency personnel; utility staff; researchers; efficiency advocates; energy professionals; consultants; students; and behavioral scientists.