Volume 6 - Market Transformation: Designing for Lasting Change
Using Program Theory and Logic to Improve Design and Likelihood of Real Market
Change: Experience with a State Public Benefits Program
Scott Albert, GDS Associates, Inc.; Victoria Engel, New York State Energy Research and Development Authority; Gretchen Jordan, Sandia National Laboratories; Lori Megdal, Megdal & Associates; Jane S. Peters, Research Into Action, Inc.
Education by Design: Creating Lasting Market Behavior Change through Education &
Training
Marge Anderson, Energy Center of Wisconsin
Taking a Holistic Approach to Markets: How Efficiency Vermont's Transition from
Programs to Markets Is Changing the Way Energy Efficiency Services Are Developed and
Delivered
Jennifer L. Chiodo, Jennifer Chiodo Consulting; Blair Hamilton, Efficiency Vermont/Vermont Energy Investment Corporation
Harnessing the Financial Marketplace to Motivate Energy Performance: Experience with
Institutional Investor Endorsers
Blaine Collison, U.S. Environmental Protection Agency; Fran Teplitz, Social Investment Forum; Don Anderson, ICF Consulting
Energy Savings Estimates of Light Emitting Diodes in Niche Lighting Applications
Louise A. Conroy, Michael J. Scholand, Navigant Consulting, Inc.; James R. Brodrick, U.S. Department of Energy
Addressing Uncertainty in the Evaluation of Market Transformation Activities
Kevin Cooney, Stratus Consulting; Daniel Violette, Michael Ozog, Summit Blue Consulting
The ABCs of Transforming a School Market
Amy Cortese, Kyle Kobel, Northwest Energy Efficiency Alliance
Developing a Next-Generation Community College Curriculum for Energy-Efficient High-
Performance Building Operations
Peter Crabtree, Peralta Community College District; Nick Kyriakopedi, Laney College; Evan Mills, Philip Haves, Roland J. Otto, Mary Ann Piette, Peng Xu, Rick Diamond, Lawrence Berkeley National Laboratory; Joseph J. Deringer, The Deringer Group, Inc.; Chuck Frost, Lawrence Livermore National Laboratory
Identifying and Enhancing Energy Program Portfolio Synergies: The New York
Experience
Paul A. DeCotis, Lawrence J. Pakenas, New York State Energy and Research Development Authority; Bruce E. Tonn, Oak Ridge National Laboratory; Jennifer Ellefsen, New York State Energy and Research Development Authority
Five A’s: Barrier Classification and Market Transformation Program Design for Energy
Efficient Technologies
Katherine N. Delves, Anne Wilkins; Federico Garcia-Lopez, Michael J. Scholand
Breaking Barriers by Design: Collaborative Approach Delivers Significant Results
Teri Duncan, Portland Energy Conservation, Inc.; Paul Berkowitz, D&R International, Ltd.; Mike DelNegro, Applied Proactive Technologies, Inc.; Sara Van de Grift, Wisconsin Energy Conservation Corp.
How to Catch More Flies with Honey and Vinegar: Integrating Voluntary Programs with
Codes and Standards in California
Patrick L. Eilert, Jonathan L. Livingston, Peter W. Turnbull, Pacific Gas and Electric Company
Advanced Circuit Rider (Technical Assistance) Programs to Enhance Deployment of New
Energy Efficient Technologies
Gary Epstein, Brian McCowan, Energy & Resource Solutions Inc; Tom Coughlin, National Grid USA
We Should Pay More Attention to How We Operationalize Program Interventions
Shel Feldman, Shel Feldman Management Consulting; Elizabeth Titus, Northeast Energy Efficiency Partnerships, Inc.
Results from the Efficient Lighting Initiative: Amazing Outcomes and Implications for
Market Transformation
Luisa Freeman, Freeman & Associates, LLC; Joseph S. Lopes, Applied Energy Group, Inc.; Edward Vine, Lawrence Berkeley National Laboratory; Martin Adelaar, David Shipley, Marbek Resource Consultants; Barbara Atkinson, Lightstream Energy; Rafael Friedmann, Independent Consultant; Iris Sulyma, Ken Tiedemann, BC Hydro; Jack Habart, Habart and Associates Consulting Inc.
Energy-Efficient Purchasing by State and Local Government: Triggering a Landslide
down the Slippery Slope to Market Transformation
Jeffrey Harris, Lawrence Berkeley National Laboratory; Matthew Brown, New York State Energy Research and Development Authority; John Deakin; Steve Jurovics, The Cadmus Group, Inc.; Afroz Khan, Ed Wisniewski, Consortium for Energy Efficiency; James Mapp, Wisconsin Department of Administration Division of Energy; Barbara Smith, Wisconsin Energy Bureau; Melissa Podeszwa, U.S. Department of Energy/Seattle; Alison Thomas, U.S. Department of Energy/Federal Energy Management Program
Learning to Play Well with Others: Obtaining Shipment and Sales Data through Long-
Term Relationships with Manufacturers
Lynn Hoefgen, Nexus Market Research, Inc.; Shel Feldman, Shel Feldman Management Consulting; Dorothy Conant, Independent; Elizabeth Titus, Northeast Energy Efficiency Partnerships, Inc.; Susan Oman, Betty Tolkin, Nexus Market Research, Inc.
Upstream Solutions to Downstream Problems: Working with the HVAC and Efficiency
Communities to Improve Field Performance of Small Commercial Rooftop Units
Peter Jacobs, Architectural Energy Corporation; Cathy Higgins, New Buildings Institute; Rachael Shwom, Consortium for Energy Efficiency
Getting Energy Efficiency Innovations off the Shelf
Karl Johnson, KFJ Energy Services; Robert Knight, Bevilacqua-Knight Inc.; Donald Aumann, California Energy Commission; Morton Blatt
Shining the Spotlight on Fixtures: Showcasing Showrooms to Increase Market
Penetration of ENERGY STAR® Light Fixtures
Brooke Marshall, Brian Simmons, Paul Williamson, Ecos Consulting
Reflector CFLs: Friend or Foe?
Jeffery J. McCullough, Linda Sandahl, Pacific Northwest National Laboratory
The Inventions & Innovation Program: Inventors and Very Small Businesses Solving Big
Energy Problems
Nancy Moore, Steve Weakley, Pacific Northwest National Laboratory; Rolf Butters, U.S. Department of Energy
Assessment of Energy Savings Potential of Products and Technologies
Robert Penney, Washington State University Extension Energy Program
Successfully Advancing Energy Conservation Efforts in Mexico
Jeannie Renné, National Renewable Energy Laboratory/U.S. Department of Energy; Shelley Cohen, Ameresco; Mónica Pérez Ortiz, National Renewable Energy Laboratory/U.S. Department of Energy and Mexico's CONAE
Emerging Technologies/Practices: Finding the Next Generation
H. Sachs, Steven Nadel, Jennifer Thorne Amann, M. Tuazon, American Council for an Energy-Efficient Economy; Leo Rainer, Davis Energy Group, Inc.; G. Todesco, D. Shipley, Martin Adelaar, Marbek Resource Consultants
Improving Residential HVAC Installation Practices by Transforming National Markets
John Taylor, Consortium for Energy Efficiency; Glenn Hourahan, Air Conditioning Contractors of America; William Parlapiano, III, New York State Energy Research and Development Authority
Market Transformation: What Is Happening and Why?
Ken Tiedemann, Iris Sulyma, BC Hydro; Jack Habart, Habart and Associates Consulting Inc.
How Do We Measure Market Effects? Counting the Ways, and Why It Matters
Elizabeth Titus, Northeast Energy Efficiency Partnerships, Inc.; Monica Nevius, Consortium for Energy Efficiency; Julie Michals, Northeast Energy Efficiency Partnerships
Building Performance Services: Engaging the Market to Encourage Better Commercial
Building Operating Performance
Mark Tuffo, Northwest Energy Efficiency Alliance; Harold (Skip) Schick, Schick Consulting; Jim Volkman, Efficient Concepts
Why Hungary? Lessons Learned from the Success of the Hungarian ESCO Industry
Diana Ürge-Vorsatz, Central European University, Dept. of Env Sciences and Policy; Pierre Langlois, Econoler International; Silvia Rezessy, Central European University, Environmental Sciences and Policy Department
Efficient Techniques for Estimating Baseline and Market Shares Projections from Market
Transformation Interventions
David Weitzel, Lisa A. Skumatz, Skumatz Economic Research Associates, Inc.